I believe in change. I believe in it because I’ve seen it first-hand in the wine industry here in Idaho; the change in awareness from consumers, a change in attitude from other industry and restaurant folks, and a change in the quality of the wine itself. Tasked with marketing and promoting all Idaho wineries and wine growers, I travel all over the country spreading the news about—and sampling—Idaho wine. There is nothing more inspiring than having someone ask me to try some Idaho wine for the very first time. Trained in communication from The University of Washington, I started my wine journey as the event manager for the Washington Wine Commission, where I focused on developing and executing local and national events. When presented with a new challenge of helping to promote Idaho wines, I knew I couldn’t refuse: the opportunity to change an industry was staring me in the face. When not out changing the perception of an entire industry, I enjoy traveling, cooking and spending time with my husband, two young boys and two dogs.